Responsibilities:

Develop and implement effective SEO strategies aligned with business goals;
Drive websites to top positions in Google and maintain stable rankings in competitive niches;
Create and execute content and link-building plans;
Analyze SERPs, competitors, and market landscape to identify growth opportunities;
Set SEO goals and ensure KPI achievement;
Monitor performance, analyze results, and prepare regular reports;
Plan and manage budgets in line with defined KPIs; optimize costs and ROI;
Generate and test SEO hypotheses, as well as explore new traffic acquisition channels.

Requirements:

3+ years of experience in the gambling/iGaming industry in a related SEO role;
Hands-on experience working with the EU market; Tier1 market experience will be a strong plus.
Proven track record of promoting websites in competitive/grey niches within the last 3–6 months;
Deep understanding of search engine algorithms and ranking factors;
Ability to quickly make decisions and adapt websites to search engine updates;
Strong understanding of website architecture, development principles, and technical SEO fundamentals;
Practical experience working with search engine filters, manual penalties, and domain blocks;
Solid knowledge of both on-page and off-page SEO optimization;
Experience in preparing and assigning technical tasks (content, development, analytics) and controlling their execution;
Strong analytical thinking and ability to identify root causes of performance issues;
Proficiency in Ukrainian (written and spoken).

Nice to Have

Experience with WordPress at the level of configuration and website launch;
Experience coordinating cross-functional teams (content, dev, analytics, outreach);
Strong problem-solving mindset and ability to dig deep to find answers;
Clear understanding of price–quality ratio when evaluating backlinks and domains;
Experience with alternative or grey-hat promotion methods;
Basic knowledge of CSS and HTML at the site administration level;
Experience with automation of business processes;
Confident use of modern LLM systems.

Our Benefit Cafeteria is Packed with Goodies:

Senior SEO Specialist Full Time

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