Senior Product Manager, CDP Full Time

Primary Duties

• Own the end-to-end product lifecycle for a new AI product, from discovery through launch and iteration
• Define product vision, strategy, and roadmap grounded in deep customer understanding, AI/ML feasibility, and ecommerce CDP architecture
• Architect and drive CDP strategy — including customer identity resolution, behavioral event ingestion, real-time profile unification, audience segmentation, and downstream activation — with enough technical depth to make meaningful build vs. buy decisions
• Define the data contracts and schema design governing how first- and zero-party data flows from Shopify storefronts into unified customer profiles, and how those profiles are consumed by AI models and automation systems
• Partner directly with MLE and prompt engineering to evaluate model capabilities, define evaluation harnesses, set guardrails, and co-design human-in-the-loop experiences — not just review specs, but participate in technical design reviews
• Partner with Engineering to design segmentation and activation frameworks that enable merchants to reach the right customer with the right message at the right moment, powered by real-time CDP data signals
• Design and run rapid experiments to validate hypotheses; define success metrics, instrument tracking, and analyze results yourself where possible
• Write rigorous product specs, success criteria, and evaluation frameworks for AI features — covering accuracy, latency, safety, and user trust
• Collaborate cross-functionally with engineering, design, CSMs, and leadership to ship and iterate
• Develop and maintain a deep competitive understanding of the AI and CDP landscape in ecommerce/SMS
• Serve as the internal and external evangelist for the AI product vision

What We’ll Love About You

• 5+ years of product management experience, with 2+ years owning AI/ML-powered products in a hands-on technical capacity
• Strong technical foundation — you have an engineering, data science, or comparable background; you’re comfortable in code reviews, data model discussions, and system design conversations
• Direct, hands-on experience with CDP architecture — you understand event streaming, identity graphs, audience segmentation pipelines, and real-time data activation, and can evaluate tradeoffs in how they’re built
• Fluency with ecommerce data models: purchase history, browse behavior, LTV, churn signals, RFM segmentation, and how these signals feed personalization and predictive ML models
• Direct experience taking a product from zero-to-one; you’ve made foundational technical and architectural decisions, not just roadmap ones
• Experience in ecommerce SaaS, martech, or messaging platforms is highly preferred
• Deep technical fluency with AI/ML: you can discuss model architectures, prompt engineering, fine-tuning, evaluation metrics, and data pipelines as a peer — not just a stakeholder
• You write SQL, read Python, and can instrument your own analytics — you don’t wait for a data analyst to answer your product questions
• Understanding of data privacy, consent, and compliance (TCPA, GDPR, CCPA) as they apply to CDP data collection, storage, and activation at scale
• Strong product intuition for when AI adds real value vs. when it doesn’t — you are not an AI hype person, you are an AI pragmatist
• Demonstrated ability to ship fast, learn from data, and iterate — you prefer a working v1 over a perfect PRD
• Excellent written and verbal communication; you can translate complex technical concepts for merchants, CSMs, and executives without losing precision
• You have built something with AI tools — a prototype, a script, an internal tool. You don’t just spec; you ship. Bonus if you can show us.

What You’ll Love About Us

• Salary range of USD $150k–$206k base plus significant equity (we do not have geo-based salaries)
• High-growth startup — plenty of room for you to directly impact the company and grow your career
• Work from home (or wherever)
• Fun — we’re passionate and enjoy what we do
• Competitive compensation and opportunity for equity
• Flexible paid time off
• Health, dental, vision insurance