Product Marketing Manager Full Time

Your Responsibilities

• Own positioning and messaging across our product suite, ensuring every product has a clear, consistent narrative that supports BD and go-to-market activity.
• Own GTM strategy and execution from end to end — including website, sales enablement, and campaign creative — for product launches across the suite, setting the direction for what to launch, when, and why.
• Build and run active demand engines for each product — paid campaigns on LinkedIn, email nurture sequences, landing pages that convert, content publishing on a regular cadence. “Active” means live in market and being iterated on, not a positioning doc sitting in a folder.
• Equip BD with materials they actually use: pitch decks, product one-pagers, battlecards, objection handling guides. Sit in on BD syncs to gather market intelligence directly — what buyers ask, where deals stall, what objections come up repeatedly — and turn that into materials that improve over time.
• Build the launch infrastructure that doesn’t exist yet: a repeatable GTM playbook that moves a product update from engineering to in-market content in days, not weeks. Own the measurement too — track time-to-market, BD material adoption, and campaign performance per product so decisions get made on data, not anecdotes.
• Build agent-driven workflows using Claude or Codex and connected tooling so repeatable marketing tasks — asset generation, competitive monitoring, campaign production — run with minimal intervention. Your goal is to spend your time on judgment and strategy, not manual production.
• Use Claude or Codex to compress full launch asset sets from a single positioning source of truth: one-pagers, landing page variants, email sequences, ad copy, and BD talk tracks generated in a single pass, then reviewed and shipped. AI handles the production volume; you own the strategic inputs and the quality bar.

What You’ll Need

• A track record of shipping product marketing across a multi-product B2B platform. You have managed positioning and GTM for products that sell individually and as a bundled platform simultaneously.
• Proof of execution, not just strategy. Your portfolio should include live campaigns, published landing pages, and sales materials that perform.
• The ability to absorb technical concepts and immediately translate them for ICPs.
• You will sit in product meetings about complex infrastructure and API products and walk out with a clear point of view on what matters to the customer.
• You do not need to be an engineer — you need to know how to make infrastructure credible and relevant to buyers.
  Proven AI fluency at a systems level.
• You should be able to describe a workflow you built that runs without you — a launch pipeline, a competitive monitoring agent, a campaign generation system.
• Using Claude for first drafts is table stakes; we need someone who builds repeatable systems on top of AI tooling so the output compounds.
• Daily AI usage in this role is a baseline expectation, not a nice-to-have.
• High agency and fast judgment. You see what needs to happen, do it, and tell people after. You do not wait for a brief, a kickoff meeting, or a perfect project plan. When something is 80% right, you ship and iterate. If your natural instinct is to refine through multiple review cycles before anything goes live, this is the wrong pace for this team.
• Writing sharp enough to publish without heavy editing. You will write landing pages, one-pagers, ad copy, email sequences, and blog posts. There is no content team taking your brief and turning it into copy.

Preferred Qualifications

• Experience in payments or fintech .
• Experience marketing API or platform products.
• Experience marketing a growth-stage SaaS company is also valued.
• Experience as the primary PMM at a growth-stage startup where you owned the full loop from positioning through execution without a large team beneath you.
• Experience at a company mid-pivot or repositioning — you have navigated the moment where the old narrative no longer fits and the new one is not yet locked, and you have helped close that gap.