Job description
Why this role
80% of what Product Managers did in 2019? AI can do it now.
80% of what Software Engineers did? AI can do that too.
80% of Design? Same story.
The future isn’t about choosing one — it’s about becoming them all. At vidIQ, we call them Design Engineers.
Your Impact
At vidIQ, we’ve reimagined the traditional Design + PM + Engineer relationship by creating this hybrid role. Our Design Engineers use AI tools to close the gap between conception and implementation, allowing one person to effectively do what previously required multiple roles.
As a Design Engineer, you’ll build and launch products that shape how creators use vidIQ daily. You’ll own the complete product development cycle – from ideation to implementation. For example, you might:
Develop an Analytics Dashboard that surfaces key metrics like watch time or engagement trends—empowering creators with actionable insights to grow their channels.
Prototype and implement Workflow Shortcuts that automate keyword research or thumbnail optimization, harnessing AI to simplify creators’ workflows.
Deploy enhancements in user onboarding to ensure new creators quickly discover and utilize vidIQ’s most valuable features.
You’ll directly prototype products assisted by AI coding (e.g., Cursor + Claude), automate qualitative and quantitative user data with AI PMs, and rapidly ship solutions to production—owning key decisions from ideation through implementation.
You’ll directly contribute to these core metrics:
X% increase in free-to-paid conversions
Y% decrease in subscriber cancellations
Z% increase in users returning to vidIQ the following day/week/month
Job requirements
What We’re Looking For
Builder’s Mindset: You thrive on building real products—whether that’s coding side projects, launching apps, winning hackathons, or using AI to automate complex tasks. You have tangible examples of things you’ve built that have provided value to others. Instead of relying on others to build, you build yourself.
Technical Expertise: You can rapidly prototype products leveraging AI’s coding skills (React/TypeScript) and familiarity with AI outputs to validate ideas quickly.
Product Thinking: You can use AI to identify user needs, prioritize features, and make data-informed decisions about what to build. You understand that great products come from understanding users deeply.
Data Obsessed: You’re adept at analyzing data—performing A/B tests, interpreting user analytics, and using AI-driven insights to inform product decisions. You can also think deeply about how to leverage data to make AI smarter, and to make data valuable to end users.
Creator Empathy: You genuinely understand and care about solving problems for content creators because you either are one (with 500+ followers/subscribers)
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